Archive for the ‘Marketing’ Category

Wow! Mobile Web is Truly Soaring as 76% of UK Follow The 2012 Olympics on their Phone

Friday, August 3rd, 2012

Using the Mobile Web on our Mobile Phones is now more popular than using a Computer !

A recent survey carried out by Mojiva along with IAB found that a staggering 76% of the UK are currently following the 2012 Olympics on their mobile devices.

Despite many of the events taking part during the day, it would seem that many will still be following the Olympics from work using their mobile phones. Indeed 67% have even downloaded, (or intend to download) a dedicated Olympic app, proving how important mobile devices have become in our lives when wanting to gain instant access to various information.

Mobile web and apps are fast becoming the most powerful way of passing information to the masses. Mc Donald’s have reported more than 1 million downloads of their apps in less than twelve months and even candidates in the American presidential campaigns are now acknowledging the power of mobile phones with both President Obama and Mitt Romney releasing mobile apps to attract more votes.

Mobile phones truly are changing the way in which we live our lives.

Further evidence of this lies in a survey carried out by Hipcricket that identified that:

46% of smartphone owners have viewed a mobile ad.

64% have completed at least 1 purchase due to mobile advertising.

45% of respondents had referred a product or service to a friend as a result of a mobile advert.

But alarmingly 74% replied that their favourite brands had NOT advertised to them on their mobile devices.

This identified a significant missed opportunity for companies and advertising agencies alike.

It is predicted that by 2013 there will be a staggering 1.7 billion mobile internet users.

Based on these facts it would seem that choosing whether to have mobile marketing is no longer an option but a must. With mobile web usage growing so rapidly, can any company really afford to be without it?

If any more proof was needed of the power of mobile web advertising, a consumer mobile movement carried out in April 2011 by Google/Ipsos identified that:

42% click on a mobile ad

35% then visit the advertiser’s site

32% search for more info

49% make a purchase

And 27% call the business

With such as staggering amount of people now accessing content via mobile devices, and with most of us now having our mobile phones with us (and switched on ) constantly…even when we are sleeping! Mobile marketing really can offer business owners a great way of grabbing the immediate attention of the masses!

But how do you know whether your website is mobile ready?

The best way for business owners to test whether their website is suitable for mobile web is by opening their website on a mobile browser. The website should be easy to navigate and have a good connection speed. If not a simple mobile plug in can be installed to overcome any issues if using word press.

You should also ensure that your content does not appear shrunk down or hidden by any flashing banners and that you have good headlines in place to capture the immediate attention of anyone browsing on your website. Having less images can also help your website to stand out better on mobile web.

Overall, In view of the rapid expansion of the mobile phone industry, mobile marketing is no longer a marketing trend but an imperative form of marketing for businesses seriously wanting to increase revenue and to reduce marketing costs. It offers a powerful means of capturing the immediate attention and response from a huge audience …with the average text being read within 6 minutes of being received!

If you have a business and don’t want the cost of paying a marketing consultant, there are many inexpensive training packages that will equip you with all you need to know about the most effective ways of introducing mobile marketing into your business marketing.

Or, on the other hand, if you are an individual wanting to earn more money, then again the same training packages will teach you how to become a mobile marketing consultant to help local businesses to benefit from mobile marketing.

With the ever growing popularity of mobile web, mobile marketing can be a win, win situation for everyone, as one thing is for sure the mobile web is here to stay

Mobile marketing has created a new huge opportunity for anyone looking to make money or to start a small business. It is an opportunity that is growing by the day and will most certainally take over the way we use technology and live our lives.

It’s clear to see that those who take advantage of the opportunity mobile marketing has to offer during it’s early growth, stand to make a lot of money. You can learn more here.

Kind Regards
ROY DERRICK

Tags: london olympics, making money with smart phones, marketing for businesses, mobile advertising, mobile marketing, Mobile web
Posted in Marketing | No Comments »

Mobile Marketing Made Easy

Friday, January 20th, 2012

Mobile Phone Marketing

Mobile Marketing Is Now Becoming the Quickest And Easiest Way To Make Money, Increase Sales And Profits

If You’re NOT using Mobile Marketing To Make More Money and Create Extra Revenue then you’re losing out BIG TIME !!!!!

Mobile Marketing offers An Easy and Exciting Opportunity for anyone and any business to increase ‘customer footfall’ to their website or store and the opportunity to make a lot of extra money.

Mobile Marketing is all about Mobile Phones now having the latest technology to enable instant communication to anyone anywhere in the world because as we all know, most of us carry that little mobile phone device around with us 24/7. By being able to communicate instantly with people Mobile Marketing provides an incredible opportunity to make instant cash, increase sales and profits and enable individuals to Create Various Streams Of Income Using Mobile Phones at a touch of a button.

Nearly Everyone Now Uses A Mobile Phone To Access The Internet

Due To This Ever Growing Trend Mobile Marketing Is Now A New Gold Rush And Offers A World Of Opportunities To Create An Income of YOUR Choosing. Having resourced the whole concept we were able to product a simple step by step guide to teach people how to take advantage of this new ‘Gold Rush Opportunity’.

The Mobile Marketing Cash Generator DVD package teach you everything you need to know to tap into this market and to make lots of money. It illustrates the best ways to make a great income whether it be by creating mobile content, providing a valuable service to local businesses or even selling other people’s products.

There really is no limit to how much money that can be made with what you are taught from this exciting and unique DVD set.

Considering that 9 out of 10 text messages actually get read compared to only 1 or 2 on email, there really is a HUGE audience to target using mobile phones…. Learn how to reach them and Earn LOTS of Money in the process. Mobile Marketing Cash Generator

What is really great about this DVD set is that not only can it help individuals to set up a small little business promoting this easy way to make money but it will also teach Businesses of all shapes and sizes how to increase their sales and profits, reduce their advertising costs and overheads…. All exciting stuff during difficult trading times !

The Mobile Marketing Cash Generator DVD Set offers easy step by step instructions on many different ways to earn additional income using mobile marketing techniques. It offers invaluable ways for existing businesses to reduce marketing costs and Increase Sales and Profits. The DVD set is broken down into 7 separate sessions so you can easily fit the training around your own requirements. The money earning opportunities featured are so easy they can be up and running virtually the next day.

The Potential This Simple And Highly Profitable Opportunity Offers Is One YOU Must Seriously Consider That Could Potentially Lead To Much Bigger Things which is why we highly recommend investing the relatively small amount of money to purchase a copy.

As a One Day Seminar Course The Cost is £1800.00 ($2862.00) but in DVD Format it is currently available for………..

ONLY £97.00

plus tax and postage ($154.00) Order Your Set Here Today

Tags: advertising, business, cellnet marketing, internet marketing, marketing, mobile marketing, mobile phone marketing, online marketing, phone marketing
Posted in Best ways to sell online, Marketing, Marketing for small businesses | 2 Comments »

How To Increase Sales For Your Business Using Mobile Marketing

Wednesday, December 14th, 2011

Mobile Marketing Is The Quickest and Easiest Way To Increase Sales And Profits For Any Small Business

Are you fed up of broken appointments, staring at empty tables in your restaurant or even watching flowers die in your flower shop due to lack of orders? All of which are losing you money every day. Is there an easy way to increase sales for your business? Mobile marketing is the answer.

In any Small business, marketing is crucial to your success. Even when sales are down for whatever reason, whether it is because of an economic downturn or a seasonal slump, it is still vital to advertise in order to compete with your competitors and to improve sales.

So what type of advertising do you choose?
In the pre internet days marketing was restricted to press advertising or direct mailing. However with modern day technology including the internet and mobile phones, marketing has changed with the opportunity to reach the masses instantly with much lower marketing costs and more results.

So which form of advertising is best for your business?
In an ideal world a small business would have an unlimited marketing budget both for online and offline marketing in order to find new customers and increase sales. However the reality is that most small businesses are struggling financially and need to find the cheapest and best ways to create sales leads and boost sales.

Whilst email marketing is very cost effective, mobile marketing is an even cheaper and more effective way of advertising.

So why is mobile marketing more effective?
There are approximately 5 billion mobile phones compared to 1 billion pc’s and better still these phones are with a potential customer 24/7 with messages being read straight away. It doesn’t matter what business you have, mobile marketing can help you to build up the all important customer loyalty, reduce your marketing costs, create new revenue streams and find new customers.

The first thing to do is to build a list of your regular customers as they are your best sales prospect due to the fact that they have already been converted to your business. There are several ways that you can build up your list. One effective way is by asking your customers to fill out a card giving their details including their all important mobile number. If you make it clear to them that you will inform them of any special promotions that will benefit them in the future, most will be willing to take a few minutes to provide their details. This information could then be used in different ways to promote your business cheaply and increase income for your business.

What type of business can benefit from mobile marketing?

Florists could text husband client reminding them of birthdays and anniversaries which will gain them much popularity with both the husbands and wives. Restaurants could also keep details of customers’ birthdays and anniversaries and send a simple text with a promotion offering them something like a free bottle of wine on these occasions. They could also fill any empty tables at short notice by offering a similar offer.

Doctors, dentists and beauticians could reduce on those costly broken appointments by sending a simple text as a reminder. Dentists and beauticians could also up sell within the same text offering other services like teeth whitening or a manicure at a reduced rate if taken the same day. Up selling can increase sales by up to 20% so it is well worth using cheap mobile marketing to attract extra sales.

Mobile marketing could also be used to reward customer loyalty by offering a special gift like a bottle of wine if they continue to use your services. This will make the customer feel special and will hopefully result in them continuing to use your services over your competitors. Car sales and taxi companies could use blue tooth to ensure that customers use their services over their competitors.

To ensure that your offer will be successful, take time to research what your competitors are offering in order that you market your business with a better promotion. Mobile marketing is one of the most effective and up to date marketing techniques and can help your business to create new revenue streams whilst reducing your marketing costs drastically.

There are many training packages that can demonstrate to small businesses how to market to a target audience for very little cost, helping to also eliminate expensive broken appointments and fill up empty appointment books. It will also demonstrate how to increase profit for your business and keep you ahead of your competitors. For over 20 years I have successfully run my own businesses. Over the years I have diversified the way in which I have marketed my businesses in order to continue my success.

Mobile marketing is one of the cheapest and most effective ways of promoting any business to the masses.

For more information on how your business could benefit from mobile marketing visit: www.mobilemarketingcashgenerator.com or to download my free report on how to succeed in business why not visit: www.perfectprosperity.com

Tags: how to increase sales for small businesses, Marketing for small businesses, mobile marketing, more customers, Small Business, ways to increase profits for small businesses
Posted in Advertising, Marketing, Small Business | No Comments »